Here is a great article featuring us, as well as our good friends at CLE Clothing Co and some other really cool NEO-proud companies, from Inside Business magazine:
Tee Times
“Every time I wear it, I get stopped by people wanting to know where I got it,” says Greg Vlosich, co-owner of GV Art + Design, one of several pro-hometown T-shirt companies sprouting up in Northeast Ohio. “We’re just trying to promote Akron … and show some of the creativity that exists in this town,” says Ed Gaffney Jr., owner of Akron’s Rubber City Clothing. A former analyst for a Wall Street investment bank, he believes pro-hometown T’s are the next big thing. And given that C.L.E. Clothing Co. is about to sell its 10,000th T-shirt, he may be right. So what are you waiting for — the next episode of American Idol? That’s so last decade. — Miranda S. Miller |
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| Who | C.L.E. Clothing Co. |
GV Art + Design | Rubber City Clothing | Rusty Waters Apparel |
| Where | Cleveland | Cleveland | Akron | Cleveland, Youngstown, Pittsburgh |
| Why pro-hometown T-shirts? | “There’s a resurgence in Cleveland — a food movement, an art movement — we kinda want to be a part of that,” says Kubinski. | “To try and give back to the community,” says Greg, who wants to give a portion of the proceeds to charities and school art programs. | “Location T-shirts run by small startup companies is going to be the next trend,” says Gaffney. | “We wanted to add some local flavor [to our line],” says Chizmar. |
| Your style | “Fun, hip, trendy, but down-to-earth, and cute, if I can say that as a guy,” says Kubinski. | “It relates to everybody,” says Greg. He’s gotten orders from DJs, rappers, skate shops, churches and community groups. | “We’re not trying to be übercool.” | “Different … experimental,” he says. “We always want to keep positive.” |
| What should I buy if I want to wear what everyone else is wearing? | C.L.E.’s Heart of It All. The V-neck was their first design and is available in three colors. | The CleveLand That I Love shirt’s block letters make a bold statement. It’s available in three colors and hoodies. | Akron Witnessed First. “I think anybody that follows LeBron James and is from Akron should have one of those shirts.” |
“The I hearts with the anatomical heart and the skulls.” |
| What’s next? | “We weren’t really prepared for what happened last year. You’re probably gonna see our T-shirts in a lot more locations,” says Rees. | “We’re trying to team up with local businesses. We have eight to 10 designs and other Cleveland products.” | Detroit. “We want to go to other cities once we get a solid base here.” | Hoodies and bags. “Getting our apparel in more stores.” |
| How can we work your T-shirts into our office wardrobe? | As an undershirt | “No one’s going to say ‘no’ to positive Cleveland stuff.” | Bags. “People can carry the spirit of Akron and Rubber City Clothing even if you’re not wearing one of our shirts.” | “A T-shirt under a suit jacket always looks kinda classy.” |
| How has social media helped your business? | “We wouldn’t exist without it. Our marketing budget last year was $75. Twitter is an amazing thing,” says Rees. | “Facebook and the Web site have helped out a lot. We’re still learning, but it’s starting to take off.” | “Facebook builds an awareness … and allows us to go to market very quickly when we come out with new merchandise.” | “We’re trying to use it for feedback on designs.” |
| Famous sightings | Lollapalooza in Chicago | The Cleveland Browns defense ordered the Browns shirt last year. |
“We’re the official retailer for the Pretenders.” |
Cleveland native and Kansas City Chiefs wide receiver Chris Chambers |





We are now four weeks into our sort-of new venture of Rubber City Clothing- Highland Square. Since April 2009, the store had been known as
As I’ve mentioned many, many times before, growing up, I HATED Akron. You might say I was quite miserable with my hometown. Once I moved out of state and was away for a few years, I oddly began to miss the Rubber City. That sense of longing grew to love, and after moving back two years ago, I am happily committed to Akron (got a pre-nup just in case). I can honestly say- and not because I work for a company based on “Akron-pride”- that I truly love this city. So I was a bit ticked off this morning when I read a little
If Akron is SOOOOOOO miserable, why is it that I can think of at least a dozen friends that moved away from Akron only to move back because they missed it? Or better yet, why is it that we have not one, but SIX companies devoted to Akron pride: Rubber City Clothing, Revivalist, Campfire, 10x Your City, RockEveryWear, and Made in Akron, and all are doing pretty well. For the last year and a half, I have lived & breathed Akron. I meet all kinds of people that live here, are from here, or are just visiting, and RARELY is it that I hear anti-Akron bashing. Sure this city isn’t perfect, but no place is. I’m really curious as to the deciding factors that the geniuses at Forbes used to compile this list. There are hundreds of other cities that probably don’t have the parks, restaurants, nightlife, local shops, industries, historic homes, and really awesome t-shirts that Akron does. Who does Forbes think they are? I can’t rely on the opinion of a company run by that goofy looking guy that tried to run for President & wasn’t funny hosting SNL.
If you’ve been at the front of a local store, restaurant, bar chances are you’ve seen the stacks of free flyers, postcards, and newspapers. You’re probably very familiar with Scene Magazine, Earth Watch, etc. There’s a new kid on the block (well actually two, but 